Start & Run a Coffee Bar
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Quick Overview
You, too, can take advantage of one of today’s most popular and profitable business ventures: learn how to start and run a coffee bar/tea shop.
This is intended for a global audience.
ISBN: 978-1-77040-035-1
Number of pages: 248
Product Description for Start & Run a Coffee Bar:
A comprehensive guide on what to expect when owning and operating this type of business, this book includes everything from choosing a unique identity to roasting, making, and serving coffee, espresso, and tea. Learn the steps to:
- Turning beans into bucks
- Building a winning sales team
- Providing WOW! customer service
The two authors share their inside perspective on running a coffee bar, answering questions such as:
- How do I prepare a business plan?
- How do I market my coffee bar?
- What special equipment will I need?
- What will it cost to get started?
- What should I look for when choosing a location?
- How do I roast coffee beans and brew a great cup of coffee?
- What are the 11 steps to WOW! customer service?
- What about expansion and franchising?
The book includes sections on organic and Fair Trade coffee, recipes for specialty coffees, and forms to help you with the day-to-day logistics of running a coffee bar.
Product Specification for Start & Run a Coffee Bar:
| Market | Global |
| Author | Tom Matzen and Marybeth Harrison |
| Author Detail | Tom Matzen and Marybeth Harrison have started many successful small businesses, including fast food outlets, a language school, and several coffee bars. Matzen was one of the founding members of the Environment Committee of the Specialty Coffee Association of America. |
| Edition | Fourth Edition |
| Pages | 248 |
| Size | 8¼ x 9¾ |
| ISBN | 978-1-77040-035-1 |
| Library Sales? | No |
| UPC | 069635400357 |
| About the CD | The CD works with these operating systems: Microsoft Windows Apple OS/X Gnu/Linux Sun Solaris |