Category Archives: Videos

Videos on Retail Business

start-retail-business-cover-large James Dion, author of Start & Run a Retail Business (now in its 3rd edition!), an internationally acknowledged expert on retail management, has posted some video clips on Youtube from talks and interviews he has given on the business of retail.

Note: your computer must be capable of playing video files and you need speakers or headphones to hear the soundtrack.

About These Videos These are by the author of Start & Run a Retail Business, available in our Web store.

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Videos on Internet Marketing

low-budget-online-marketing-cover-large Fox 5 News had a great interview with Holly Berkley, author of Marketing in the New Media and Low-Budget Online Marketing, who gives tips and advice on how businesses can use Internet Marketing to survive today’s tough economy.

Please note that your computer needs to have speakers or headphones for you to hear the audio.

About The Video This refers to the books Low-Budget Online Marketing and Marketing in the New Media, available in our Web store.

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Videos on Pricing Strategies

pricing-strategies-cover-large Andrew Gregson, author of Pricing Strategies for Small Business, has produced four videos in which he talks about various concepts explained in the book. You can view each of the videos by clicking each of the links below.

Please note that your computer needs to have speakers or headphones for you to hear the audio.

About The Videos These refer to the book Pricing Strategies for Small Business, available in our Web store.

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Videos on Starting a Food Business

start-home-based-food-business-large ABC News’ Money Matters featured an interview of author Mimi Fix, author of the book Start & Run a Home-Based Food Business, in a segment called “Bake Your Way to Success.” Mimi talked about what it entails to start a home-based food business, what you need to get started, and what kind of challenges one may run into along the way.

Mimi Fix also appeared on on ABC 7’s NY Viewpoint with Ken Rosato. She talked about what it takes to start your own food business and her humble beginnings as an unemployed, single mother trying to run a business. She also gives tips and advice on how to start your own food business.

About The Videos These refer to the book Start & Run a Home-Based Food Business, available in our Web store.

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