business writing
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Posted: January 20, 2017
An excerpt from the upcoming book, The Content Planner by Angela Crocker, available on February 7, 2017:
Creating content is an investment of time and, sometimes, money. A confirmed return on your investment makes it easy to justify spending the resources. With a content plan, you have the potential to experience a wide range of benefits. The benefits that matter most to you will depend on your business model and goals...
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