News

Investor's Business Daily published a great article entitled "Aim for the right price," by Sonja Carberry, and she talked to Andrew Gregson, author of Pricing Strategies for Small Business.

Read: To discount or price hike? Top-earning firms know how to land on just the right amount...

ABC News’ Money Matters featured an interview of author Mimi Fix, author of the book Start & Run a Home-Based Food Business, in a segment called “Bake Your Way to Success.” Mimi talked about what it entails to start a home-based food business, what you need to get started, and what kind of challenges one may run into along the way.

Click the link to open a new window and view the full  Money Matters interview on starting your home-based food business...

If you've started to use Twitter to promote your small business, you may have asked yourself, "why do I keep seeing "@" signs in other people's tweets?" And "What are hash tags and bit.ly?"

Here's a very quick primer on these often-used Twitter techniques.

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If you’ve read any of my books, you know I don’t like the soft clichés that many businesspeople tend to use. I recall once when a sales manager trotted out the well-worn “There is no ‘I’ in team,” I commented, “Yeah, but if you look real hard, you’ll find ‘me’.” (Note: I didn’t last long at that job … heck, I didn’t last long at any job. But I digress.)

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We are asked this question frequently, usually by authors of books in a category we don't publish. The author′s follow-up comment is usually along the lines, “But this is a hot topic, you could sell lots of books!” The answer is simple.

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The popular media spends a lot of time and energy talking about the risks business computers face from viruses and malware. Suppliers of computer security products such as antivirus suites reinforce this message with studies and statistics. A reality check is needed.

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Recently there has been rising concern in the media over Facebook privacy issues. But it’s not just Facebook that should have you concerned; The Internet as a whole can present many dangers. Threats to children can be especially troublesome.

So how can you protect your kids besides taking the Internet away from them completely?

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If you’re running your own small business, you need to be careful with your budget, which is usually limited (if it’s not, then good for you!). Here are some simple steps you can take to lower your costs for common expenses like phone and Internet bills.

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Author Dan Furman of Start & Run a Real Home-Based Business was recently interviewed on The Home-Based Business Show, a Detroit-based radio program on WELW 1330AM.

Furman discusses the pitfalls, challenges and triumphs of starting and running your own home-based business and gives valuable tips and advice for anyone considering starting their own home business.

For the full radio interview, click here...

Author Holly Berkley of Marketing in the New Media was recently interviewed on the morning show by Arthel Neville on FOX News in San Diego. Holly outlines the most common online job scams and gives tips and advice on how to avoid being scammed during an online job hunt.

To view the full interview, click here.

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